why do Mary Kay people claim they’re not MLM or Pyramid when it’s clear they are?
the definition of MLM is: A sales system under which the salesperson receives a commission on his or her own sales and a smaller commission on the sales from each person he or she convinces to become a salesperson.
The definition of a pyramid scheme or marketing is Typically, new recruits pay a sum of money to join the program and become a distributor of a product or service, and are told that they’ll make money based on the number of new recruits they in turn bring in. The basic idea is that the higher up on the pyramid you are, the more money you’ll make.
As a former MK person this is exactly how they work so how can they deny it?!
They claim to be the #1 selling brand, howeever their sales numbers are based off of what the consultants buy not what the customers buy so even that’s not ligit. Yes it’s a good product but it’s not the best. I’ve had directors tell me themselves, the only way to make money in MK is by recruiting, and convincing the new recruit to purchase as big of an inventory you can possibly convince her to buy.
they claim dual marketing because the commission off the recruit doesn’t come from that person. However, the definition of MLM or Pyramid says nothing about where the commission comes from, it only says they recieve a commission.